How To Pitch to A Magazine Editor

Tips for Making It Through the Glossy Gates- This post is written from the perspective of an editor on what she looks for when reading a pitch.

(This post was written by Lynya Floyd and can originally be seen on http://talkingwriting.com/?p=28366)

I’ve been an editor at women’s magazines like GlamourEssence, and Family Circlefor more than a decade. As I worked my way up the masthead, I passed the late-night hours writing freelance stories.

essence magazine cover

It’s been awhile since I blindly sent a pitch into the void, but I remember the awkward mix of feelings the process evoked. A fellow writer once explained that eager is how you feel when you’re waiting for your mistress to come over to an empty house. Anxious is what you are when your wife invites the mistress for dinner. With each pitch, I felt eager andanxious, thinking this could be my breakthrough, worried that my letter contained an embarrassing typo.

Back then, I had a routine: I’d take a walk—all right, a few paces—around my two-room studio to clear my head before sending a pitch letter. I’d take my focus off whatever story idea I needed to carefully thread on a hook in order to reel in an editor—and my next freelance check.

I’d make a cup of tea. Return a phone call. Watch a few minutes of the news. Then I’d do a final read, cut and paste it into an email, and click send.

Moments later, I’d refresh my inbox, expecting an immediate reply. But it never happened that way.

Now that I’m on the other side of the email exchange, I realize how many pitches come in to an editor. Our work days (and nights) overflow with tasks that are on tighter deadlines than the four weeks we generally have to get back to freelancers who pitch us.

But I can offer some tips for getting the best response. 

Checkout more of this great article by clicking the link above!

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